Use Cases
Here are some of the use cases that can be solved using Quest's technology -
NFTs as a digital twin — Digital twin of a customer is a “persona” Instead of merely collecting data points, it provides context and predictions of future behaviors. The metadata contained within a customer’s digital twin can be augmented with permission-based on-chain wallet data and off-chain social data. Once connected to a non-custodial wallet, a brand’s representation of a customer’s digital twin will be complemented with non-brand tokens that will provide a more holistic view of a customer’s behavioral and affinity profile.
NFT gating — gating access to exclusive services, product releases, content etc. based on NFT ownership; token gated commerce can also be used to access future NFT releases and airdrops, as well as exclusive access to community channels, in-person events and retail store activations
NFTs as gamification tool — play-to-earn mechanism wherein a brand can set a specific mission or goal for its customers to increase engagement and reward them based on their progress toward that goal
Loyalty Programs - The implementation of blockchain can drive the customer experience to the next level. Instead of a fragmented loyalty market, blockchain allows for an integrated system of loyalty programs that are interchangeable between different brands. This flexibility means customers can personalize their experience and seamlessly exchange tokens without having to switch providers. A customer uninterested in the rewards from a hotel might want to spend their tokens on their weekly groceries, for example.
Governance and Reputation-based Voting in DAOs Today, token-weighed voting is the primary mechanism, in which a member's voting power is decided by the token holding. This is plutocratic and brings inequality and security risks. The solution to this is to use Reputation Scores to increase voting weight during token voting on snapshot and use XP as a weight for DAO-wide votes. With this new mechanism, the direction of a DAO will no longer be in the hands of the wealthy few. It will also incentivize users to be more active in DAO governance.
Identifying Top Fans for Creators - Quest can be used to identify Creator’s top fans based on platform-agnostic, on-chain interactions and reward them with exclusive access or other perks.
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