Quest For Communities

Quest helps Communities recognize — and thus incentivize & reward — member contributions through On-chain Incentive Programs in a No-code manner. Communities define the type of member participation and activities that drive value and then design Quests which are targeted reputation and reward schemes to incentivize members’ actions in a verifiable way.

Incentive design is a critical part of the overall operational and economic design of tokenized communities and can empower participants with ownership over the network. The more deeply involved users are in the network, the more value they tend to create for the network itself.

By developing a fair way to quantify the encouraged on-chain behaviors, incentives can be designed to build a better community consensus and it can encourage members to take an active role in developing the network through verifiable on-chain action. Contribute-to-earn quests complemented with non-fungible and fungible tokens and tiers create a socio-economic system based on proof of engagement.

How Quest Works for Communities

Users can engage in a variety of community activities and roles, and earn associated ‘badges’ through Quests. These badges or tokens function as a social signal, a way to reference specific contributions and achievements. And they can be linked to permissions and privileges, including offering select utilities and benefits only to community members with a certain status or reputation tier, as well as granting specific governance rights and roles to those that actively engage and contribute, by definition giving them higher stature.

Whatever they represent and unlock, reputation tokens are both non-fungible and non-transferable. These are tokens that need to be earned, not bought or exchanged. They can’t be transferred to other users, nor can they be readily reused in other communities. As they are a measure of contribution and achievement, they are linked to community-specific social norms and status games. However, as a social signaling function, their reach goes beyond any given community as they add to the reputation graph and resume of a decentralized and portable web3 identity. And where communities interoperate, they can attribute value and utility to their respective member tiers and tokens.

There is no single formula for measuring community value or attributing reputation, however, as a general rule, I would break it down into presence, engagement, and impact. Ultimately, the social and financial value potential of any given community is tied to its vibrancy, a function of both community reach (breadth) and engagement (depth).

• At the most basic level, members contribute by being actively ‘present’. A useful way to measure a project’s or platform’s vibrancy is by tracking daily active usage (DAU) or by measuring DAU/MAU (relative vibrancy). Just by being present, even passively, members express their interest and affiliation, in turn contributing to the community’s overall reach and clout.

• However, it’s by driving active engagement that the real collective power of the community gets effectively maximized. Active engagement can take many forms but often starts with getting members to interact within the community, its content, and its members. And ultimately to get them to create and co-create, and actively promote the collective output and value.

• Not all activity is equal and as always there is a need to filter signal from noise. But with the right formula, embedded in smart contracts, reputation systems can be built such that they can authentically recognize which activities the community deems as valuable contributing and having positive ‘impact’. You should earn points based on how much value you’re creating for the platform. Hence, a reputation system that values impact over activity, over presence.